9th International Conference

10th May 2002

Iseolago hotel, Iseo

Lateral thinking: how to improve competitive creativity

Speakers

Edward De Bono

Writer and Economist

Edward De Bono joined the 9th international conference promoted by the I.S.E.O Institute on the 10th of May 2002. Nominated for the Nobel Prize for Economics in 2005, Edward de Bono is regarded by many as the leading authority in the field of creative thinking, innovation and the direct teaching of thinking as a skill. He is equally renowned for his development of the Six Thinking Hats technique and the Direct Attention Thinking Tools. He is the originator of the concept of Lateral Thinking, which is now part of language and is listed in the Oxford English Dictionary. Born in Malta, De Bono was a Rhodes Scholar at Oxford and holds an MA in psychology and physiology from Oxford, a D. Phil. in Medicine and also a Ph.D. from Cambridge. He has held faculty appointments at the universities of Oxford, Cambridge, London and Harvard.

Edward De Bono joined the 9th international conference promoted by the I.S.E.O Institute on the 10th of May 2002. Nominated for the Nobel Prize for Economics in 2005, Edward de Bono is regarded by many as the leading authority in the field of creative thinking, innovation and the direct teaching of thinking as a skill. He is equally renowned for his development of the Six Thinking Hats technique and the Direct Attention Thinking Tools. He is the originator of the concept of Lateral Thinking, which is now part of language and is listed in the Oxford English Dictionary. Born in Malta, De Bono was a Rhodes Scholar at Oxford and holds an MA in psychology and physiology from Oxford, a D. Phil. in Medicine and also a Ph.D. from Cambridge. He has held faculty appointments at the universities of Oxford, Cambridge, London and Harvard.

Downloadable documents

Press Release (italian)

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Photogallery